Banner on Public Transport

Banner on Public Transport

Poster advertising is highly prominent and does not require the consumer to do anything to access it. You don't have to tune in or click onto it or turn a page. At the same time, most people regard it as less intrusive than other methods of advertising. In locations where it sits in front of a captive audience — on public transport or at waiting places, for instance — it can even be seen as a welcome distraction.

Often, the paper bus ticket is used as an advertising space. The ticket rolls for the ticket machines are pre-printed on the rear with a particular company's advert.

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