Transit advertising

Transit advertising

The ability of outdoor advertising to provide visibility for a wide range of broad market products is unmatched, and transit advertising is a method which excels in building brand awareness in a credible and affordable way. Billboard advertising makes a bold statement, however the window of opportunity to make a lasting impression on those who view them is brief. Passengers linger in an idle fashion while waiting for a bus and bus shelter ads simply give them something to look at. During the passenger’s commute, visible bus ads perform the same role in distracting their attention, allowing for longer eyes-on opportunities for the advertiser which results in a stronger brand recall impression.

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